«Но что такое social media?» — подумал я, послушав автора. Вон ведь, например, он ведет блог и ссылается на Талеба, который пишет в Medium.
Тут же нашел, что автор и сам озадачился этим вопросом и отвечает в блоге:
When I’m speaking negatively about “social media,” I’m almost always referring to the major services offered by the major attention economy conglomerates; Twitter, Facebook, etc.
These companies, like any media company, harvest your time and attention and transform it into revenue. This is a lucrative industry, so they invest a large amount of resources into making their services as addictive as possible.
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This definition of “social media” is quite narrow. It doesn’t include, for example, individual blogs, or discussion forums, or homegrown sites like Hacker News — as these services haven’t been massively optimized to colonize our cognitive landscape.