Andrey (azangru) wrote,

There's a famous didactic business novel entitled The Goal, written by Eliyahu Goldratt, or more likely, by the ghost novelist that he collaborated with. A pretty decent work of socialist realism; far superior to its later imitation The Phoenix Project.

It has a memorable passage where an ever-evasive guru consultant, always on the run and always with barely enough time to tease the protagonist and start him thinking, asks the protagonist what the goal of his plant is, for there can be only one. After about a chapter worth of questioning and meditation, the protagonist finally gets it:

I see it now.
The goal of a manufacturing organization is to make money.

This, to me, is a real, crystallized, unapologetic, unembellished, intrinsic corporate value. The polite socialist values of the 2010s are not.

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